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Human-First Support

Your customers want to talk
to you, not a robot

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The Best Support is Human

Empathy at Scale

  • AI Auto-Categorization
  • Translation
  • Writing Assistant
Human support agents working together

The Human Advantage

Why human support beats automation every time.

1
Step 1

Context

Sixty-one percent of consumers say human agents better understand their needs. We see the panic in a typo, the frustration in a short sentence, and the urgency in a request. Bots miss the point; humans get it.

2
Step 2

Connection

Support is a relationship builder. 84% of consumers say a positive support experience greatly impacts their perception of a company. Every ticket is a chance to turn a frustrated user into a loyal fan. Robots close tickets; humans open relationships.

3
Step 3

Creativity

Solving unique problems bots can't. 53% of consumers say humans provide more thorough explanations than AI. When the playbook fails, humans improvise. We find workarounds, make exceptions, and do what it takes.

Statistics from SurveyMonkey's Customer Service Statistics report, February 2026.

The '50% Accuracy' Trap

Even the best fully automated AI help desk tools only claim to be 50% accurate. That's simply not enough for teams that care.

Fully Automated AI
  • Only ~50% accurate (best case scenario)
  • Counts "gave up" as "resolved"
  • 52% say AI frustrates them more than humans
  • 56% have negative feelings about AI in CX
  • 64% wish companies wouldn't use AI for support
HelpSpot Human-Centric
  • 84% say humans are more accurate than AI
  • Handles complex, multi-layered issues
  • 89% want the option to speak with a human
  • Empathetic and understanding
  • Uses AI to enhance, not replace

How HelpSpot Amplifies Your Humanity

Tools designed to remove friction so you can focus on the person.
F-01

Email Management

F-02

Customer History

F-03

Templates & Responses

F-04

AI Assist

Trusted by Human-First Teams

See why companies who care about their customers choose HelpSpot.

"HelpSpot has been with us every step of the way and has provided crucial insight to our daily operations. This has been the best help desk software platform I have ever used in my 15 years in the industry."
Shawn Matheson
American Red Cross
"HelpSpot has made our lives so much easier. It is not just a product for us. It is a way of helping to ensure our users have a great experience."
Brandon Wilch
CampaignMonitor
"Features such as prepared responses and the ability to have multiple staff easily handle support requests has not only saved us a huge amount of time, but has increased our service level since it's impossible for a customer request to go unnoticed."
Ben Richardson
Spider Creations
"Clients love it since their interaction with the system is as simple as sending or replying to an email."
Steve McGough

Common Questions

Addressing the elephant in the room.

Why not just use a chatbot?

Is human support slower?

Does HelpSpot have any AI?

Will customers really leave over AI?

Bring the Human Touch Back

Join teams who value quality support over quantity.